Important Conferences for Lead Generation Enthusiasts
One of the best ways to learn about latest lead generation practices is by going to lead generation conferences and learning from others and sharing each others experiences. If you are based out in United States, you are already fortunate enough to have access to numerous such conferences. While some of them can be really expensive especially if you are just starting up and have limited funding, you should try to be in at least one of them every year. Going to such conferences will not only open your perspective about lead generation, it will also help you gain knowledge and avoid common mistakes by simply learning from others. Here’s a list of some good Lead Generation Conferences that happen every year in United States.
While LeadsCon’s main events happen in the East (New York), they do have a few events on the West Coast (Las Vegas). If you are around this area, this is one of the conferences that you must try to attend. If you cannot spend enough money to attend this conference, the best alternative is to check out their blog. Typically lot of articles and blogs are published right after their conference that talk about almost everything that happened. It is a good idea to keep an eye for such blogs too.
B-to-B Marketing Conference
This is a famous Ohio based conference that is focused towards B-to-B Market Space. It is a perfect opportunity for you if you are in B-to-B Lead Generation space. Typically B-to-B products require complex sales and the success of lead generation is defined not only by a good lead generation product but also a solid lead generation strategy. This conference can help you build a good base and learn about what all it takes to build a good lead generation system for your company, especially if you are in the B-to-B space.
LinkedIn Lead Generation Conference
LinkedIn has become one of the best online forums for lead generation. There are scores of lead generation groups and sub groups on lead generation. Most of the groups are really active and very informative. They are controlled and managed by Industry Veterans. In addition, most of these groups have monthly or quarterly meetups. If you are low on budget, this should definitely be your first choice to learn about the lead generation industry. Most of the conferences of LinkedIn Lead Generation groups are not really “formal conferences” per say. They are more of informal meetups.
If you are new to Lead Generation Conferences, we hope this article would have helped you learn about some of the good conferences in lead generation out there. If you have already attended a few, please do feel free to share your thoughts!
March 16, 2011 at 9:00 am